News

Salesforce And Google Expand Partnership

  • September 15, 2023
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Salesforce and Google announced an expansion of their strategic partnership to bring together Salesforce, the #1 AI CRM, and Google Workspace, the world’s most popular productivity tool, to drive productivity with AI. This partnership will deliver new bidirectional integrations that allow customers to bring together context from Salesforce and Google Workspace, including Google Calendar, Docs, […]

News

Salesforce’s New Sales GPT And Service GPT Drive Productivity

  • August 17, 2023
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Salesforce has announced the general availability of Einstein Studio, a new, easy-to-use “bring your own model” (BYOM) solution that enables companies to use their custom AI models to power any sales, service, marketing, commerce, and IT application within Salesforce, helping them get more from their AI and data investments. Einstein Studio makes it easy for […]

Events News

Salesforce To Host Trailblazer Connect Career Fair On July 20

  • July 10, 2023
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In order to further diversify and strengthen the Middle East and North Africa’s technology ecosystem, Salesforce is hosting a Trailblazer Connect Career Fair on July 20th. Coming on the heels of the recent Salesforce World Tour Essentials Dubai event, the Trailblazer networking opportunity is targeted at developing a more inclusive and robust IT landscape in […]

Cloud News

Cloud marketplaces sales to hit US$45 billion by 2025

  • January 27, 2023
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Canalys estimates that cloud marketplaces will grow to over US$45 billion by 2025, representing an 84% CAGR. Cloud marketplaces are accelerating as a route to market for technology, led by hyperscale cloud vendors such as Alibaba, Amazon Web Services, Microsoft, Google and Salesforce, which are pouring billions of development dollars into the sector. “The marketplace […]

News

Salesforce unveils new data platform Genie

  • September 22, 2022
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Salesforce has unveiled Salesforce Genie, a hyperscale real-time data platform that powers the entire Salesforce Customer 360 platform. With Genie, every company can turn data into customer magic, delivering seamless, highly personalized experiences across sales, service, marketing, and commerce that continuously adapt to changing customer information and needs in real time. Today, 71% of customers […]

News

Riverbed appoints Chief Customer Officer

Dan Smoot has joined Riverbed as the company’s first Chief Customer Officer reporting to the CEO, Paul Mountford. The prime responsibility for Smoot will be to focus on the customer lifecycle strategy in order to drive long-term partnerships with both Riverbed customers and channel to deliver exceptional experiences and services.