StarLink expands cloud and data center portfolio with Schneider Electric

Regional value added distributor, StarLink announced its distribution partnership with Schneider Electric to promote and sell the Schneider’s Cloud and Data Center solutions with aggressive demand generation and awareness programs, as well as on-the-ground sales and technical support in Bahrain, Kuwait, Oman, Qatar, and UAE.

Nidal Othman, Managing Director at StarLink

Nidal Othman, Managing Director, StarLink commented, “Schneider Electric’s technology will greatly complement the StarLink Cloud and Data Center portfolio that will solve specific market challenges, enabling customers to scale and accelerate their digital transformation. We are looking forward to bringing to this region a comprehensive Data Center infrastructure, irrespective of business type and industry that can cater to the Data Center challenges in our enormously connected world.” He added that, “This is a strategic alliance and we will work closely to build their market share and achieve our joint business goals.”

Schneider Electric is a principal provider of physical infrastructure solutions for the entire Data Center and its life cycle, Schneider Electric delivers legendary reliability, every step of the way. The EcoStruxure for Data Center solutions protect and optimize data center and networks for cloud and big data architectures. With the Data Center Infrastructure Management software (DCIM), customers can collect and analyze data, and control power and processes system-wide or on individual devices. Schneider Electric offers a complete portfolio of services to assess, plan, design, build and operate a data center.

Dalia El Hendy, Vice President, Secure Power Division, Schneider Electric said, “Schneider Electric Secure Power division is excited to run the first True VAD partnership in the Gulf region. Adding StarLink to our Channel family aligns with our company’s vision for 2019 and for the years to come. Aligning with the market trends; we absolutely rely on diversifying our channel and partnering with VADs like StarLink is one of the key channel alliances to implement the right focus.”


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